"Colour expresses something in itself. One can't do without it;
one must make use of it."
— V.Van Gogh
"Each political group consciousness has its own color."
— К. Malevich
Throughout the world, political parties associate themselves with
certain colors: blue, white, red, yellow, orange, purple, green, black..
All of them are not random.
In this work, pictures from the protest / campaign of political
demonstrations cleaned of slogans, logos, and any other
The purpose of this paper to explore the psychological visual markers
of political advertising and how to create color environment influences
the formation of the emotional state of the audience in the process
of mass political communication.